top of page

Thameem Electrical

Thameem Electrical (TE), a subsidiary of Thameem Group.

visit

status

complete

follow

get updates

The Challenge

To create a brand of Thameem Electrical (TE), a company under Thameem Group (TG). The client wanted to maintain the look and feel of the existing group brand but with a more modern feel.

​

The client also asked for updated letterhead templates that match the new brand.

The Solution

To match the TG brand, I chose a type logo as a creative direction. I maintained the navy and light blue colours of the existing brand, but decided to give TE a modern twist by overlapping the two letters together.

Colours

The brand has two primary colors:

Navy Blue

Sky Blue

Fonts

The brand has the below font types:

Aller (English)

To be used for body text on all public facing platforms (i.e. website, posters, social media posts, etc.)

​

Hacen Promoter (Arabic)

To be used for body text on all public facing platforms (i.e. website, posters, social media posts, etc.)

bottom of page